And yet another story from my days in retail, this time it involves the PERSONAL TOUCH.

Personal Touch?

How many times have you gone into a shop and had the same small talk again and again. “How’s your day been?” “Good weather today.” All that generic crap that passes the time for the employee a little bit quicker. Well I found that I could increase sales and up sell so much more if I actually listened to the customer and livened up the t...

What is it? Well back in the days of working in retail, the street I worked on had an event once a year where all the shops were open until midnight. I was laughing to myself when I got told this was happening the first year I was working there. The area around where I worked was an aged area. I expected no one at ALL to come as by 6pm (sometimes we closed at 7pm) sales dropped to zero.

What happened?

I was wrong, as simple as that. The street was a solid ...

I’m back guys! Sorry about the long wait everyone. This article is a short but sweet one, it’s more like a life tip so enjoy!

The First Little Tip

We all know that freebies can help make us money, but how much can they help? The main thing we are taught about freebies is that for internet marketers, you can get more people to join your opt in list if you hand out freebies, but there is another level to this! Imagine this, going to a website and gett...

As I say in a lot more depth in my EBook, SMarketing Online, there are three things you should avoid to get you out of the group of the 90% of the marketers that fail. You will find that everyone needs to learn to overcome these things, and the more you do it, the easier it becomes.

1. The Lack of Patience

Patience is a virtue, and most people forget that internet marketing is just like running a real business. To get anywhere with a business you need to wait for it to grow. You need t...

There is a story about a son and father going out fishing. The father bets that he can catch more fish than his son, and being a competitive family the son took up the bet with no hesitation. After a whole day of fishing, the father and son returns, the father caught 50 fish, and the son only caught 28. The son was confused by this, so he asked his father how he did it, the father simply replied, “I always have more than one hook on my line every time I ...

1.       Make sure you set yourself a certain amount of comments a day per blog, the amount will obviously be more or less depending on the blog. Why do this? Well, this is to avoid being labelled a spammer, and therefore banned or ignored on that blog for life.

2.       Try connecting your comment with the conversation that is currently happening, not just put forth a question or something simple that can be answered quickly and in a one way fashion. This will make the author reply in such ...

Stand strong

When you have a point, stand strong. Don’t waffle around saying each point may be right, but stand strong. In doing this, you will acquire more trust from your readers and actually position yourself as an expert in your industry.

Offer something no one can refuse

When you are selling a product such as an EBook, make offers than no one can refuse! No one can refuse an EBook if it actually contains valuable content for a small price, especially if it is free! Making s...