Each Sunday I play around with creating more magical moments in my life and document the journey.
EXPERIENCE
From building and selling a growth marketing agency, to becoming a Board Director, below is a snapshot of my experience.
(2022-2024)
MARKETING DIRECTOR AT SUNOBI:
Lead the growth of a climate tech product. Tripled their revenue while the industry shrunk by 50%.
![](https://cdn.prod.website-files.com/5d739a117288d565ef360b98/665ecc82394032ca49b5ec2a_IMG_2514.webp)
(2021-2022)
HEAD OF GROWTH AT RUNN:
Grew visits from 100 to 100,000 a month and generated hundreds of enterprise leads.
![](https://cdn.prod.website-files.com/5d739a117288d565ef360b98/665ecc3314d98dcf283f8969_runn.webp)
(2023-2024)
PLANT OFFICER AT HAPPY ROOTS:
Started a plant shop as a passion project to connect with my local community!
![](https://cdn.prod.website-files.com/5d739a117288d565ef360b98/665ec9b9f44fd5c1ed083ff3_DSC01633.webp)
(2023-2024)
CO-FOUNDER HELLO ACCESS:
Built a tool that teams at companies like Stripe, Meta, and Coinbase used to dramatically improve their digital accessibility.
![](https://cdn.prod.website-files.com/5d739a117288d565ef360b98/665ed1d9335f2c067154f74d_steven_male_cover.webp)
(2019-2022)
STORYO COFOUNDER:
Created a platform that has now shared the stories of 200+ women & gender diverse individuals to more than 40,000 New Zealanders.
![](https://cdn.prod.website-files.com/5d739a117288d565ef360b98/665ec9225c58db2dcff94164_Post%20Feed%20from%20LinkedIn.webp)
(2022-2024)
FREELANCING:
Led growth at a range of B2C & B2B companies, three of which got acquired. Focusing primarily on SEO, paid acquisition, and tech stack implementation.
![](https://cdn.prod.website-files.com/5d739a117288d565ef360b98/665eca75b449fb04aab70908_437546121_306750435801814_4764401088929052194_n.webp)
(2020-2022)
BOARD DIRECTOR:
Strategically led a 30-year old international shoe manufacturer through a digital transformation as retail shut down globally and grew online sales by 80% through COVID.
![](https://cdn.prod.website-files.com/5d739a117288d565ef360b98/665ecadfa8fe5d1ac17a2224_4._BOBUX_004_CP_Bloom_Adventure_Lab_Autumn_Winter.webp)
(2019-2022)
FOUNDER SAAS STARTUP:
Grew a side project to $80k MRR in 12 months with a team of 10.
![Small business stand](https://cdn.prod.website-files.com/5d739a117288d565ef360b98/5d749ae17288d58afe39e3b7_girlboss-rally-2017-la-2.webp)
(2014-2019)
CO-FOUNDED INBOUND:
Built and sold a 12-person marketing agency, delivering award-winning services globally.
![Inbound team](https://cdn.prod.website-files.com/5d739a117288d565ef360b98/5d7499757288d52c6b39e23a_IMG_0166.webp)